The Logan Tod Blog

Just what the world needs, another web analytics bog…  but not quite.

Whilst Logan Tod & Co is well known for its breadth of knowledge in the wonderful world of analytics, we have much more to add to the blogosphere than just top KPIs or implementation tricks! Of course we will be discussing the pros and cons of different approaches to analysing your data and the whats and wherefore’s of maximising the value of web analytics tools, but we are confident our blog will add many other interesting thoughts, articles and opinions on the much wider topics of the world wide web. After all, our business is online performance optimisation which in a nutshell means taking all data available to us, combining it with our broad knowledge of the online world and using this to assist our clients in making smarter business decisions. With a team of analysts, strategic thinkers, implementation specialists and designers our posts are likely to be wide and varied.

Please feel free to comment on any of our posts, we look forward to hearing your thoughts!

Best wishes

The Logan Tod team